Only when the scope of work was completely clear would the production team finally receive a creative brief. When items were missing or directions were unclear, the team had to reach out with followup questions or schedule another meeting. Dynamic Request Forms ask different questions based on the information the requester provides as they fill out the brief, allowing creatives to capture all necessary details up front without bogging down requesters.Īll request information stays in one place and projects are automatically assigned to the correct person so your team can hit the ground running.Įmpower Creative Teams from the Get-Go Ogilvy-Australia Eliminates Back-and-Forth with Wrikeīefore Wrike, Ogilvy-Australia’s account managers received client requests via meetings or email. Email inquiries find their way to the bottom of inboxes, unformatted requests take time to decipher, and waiting to clarify client wishes bottlenecks production, limiting the time your creative team has to pull together finished products.Īgencies use Wrike’s project intake tools to streamline collaboration and ensure creatives have the information they need to kickstart projects. Chapter 1: Empower Creative Teams from the Get-Goīecause project stakeholders are external clients, creating streamlined and consistent workflows that extend beyond office walls is essential to agencies’ success. We’ve compiled six ways creative agencies like Ogilvy-Australia, Skona, and Position2 use Wrike to simplify sign-offs, enhance manager visibility, keep clients invested, and much more. More than 16,000 agencies and companies around the world choose Wrike to work more confidently. Automating workflows, increasing visibility, and expediting approval processes are all smart solutions. Agencies around the world are finding more ways to be efficient, collaborate with clients, and effectively manage their workload to adapt to the changing competitive landscape. Major consultancies like PwC, IBM, Accenture, and Deloitte are entering the space and eating up major contracts to the tune of $13.2 billion. agency revenue rose 4.4% to $48.3 billion in 2016, the industry saw its slowest growth since 2013, according to Ad Age’s Agency Report 2017. It’s easy to get bogged down by ineffective meetings, administrative tasks, or unnecessary back-and-forth, leading to distractions and inefficiencies agencies simply can’t afford.Īlthough U.S. 6 Ways Creative Agencies Use Wrike to Work ConfidentlyĬhapter 1: Empower Creative Teams from the Get-GoĬhapter 3: Keep Clients Informed and InvestedĬhapter 6: Work Where You’re Most ComfortableĬonclusion: Create with Confidence Introduction: Do Your Best WorkĬreative agencies do their best work when they have the time, space, and freedom to channel inspiration.
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